Property giant Megaworld Corp., has recently introduced the country’s first immersive property development showroom, the “Megaworld Leisure Showroom.”
Located on the ground floor of Eighty One Mall along Newport Boulevard in Pasay, this showroom features interactive spaces where clients can embark on unique virtual tours of Megaworld’s expansive tourism townships. Highlights include the 150-hectare Boracay Newcoast in Malay, Aklan; the 462-hectare Paragua Coastown in San Vicente, Palawan; and the forthcoming 150-hectare Lialto Beach and Golf Estates in Lian, Batangas.
“We are thrilled to represent some of the Philippines’ most beautiful tourism spots and showcase these breathtaking landscapes to our clients,” said Javier Romeo Abustan, head of sales and marketing at Megaworld Platinum.
“Recognizing that many cannot visit these destinations immediately, we asked ourselves: why not bring the experience to them? This question inspired the concept of the Megaworld Leisure Showroom,” he said.
The showroom’s design embodies a modern beachfront aesthetic, featuring finishes and materials that reflect the sun, sand, stone, and sea.
A key attraction is its three interactive rooms, known as “Phases,” which are equipped with advanced overhead projectors and surround-sound systems, reminiscent of popular interactive museums. These visual tours allow clients to explore the stunning landscapes of Paragua Coastown and the pristine shores of Boracay Newcoast.
“By offering this immersive visual experience, we transport clients to their desired destinations, allowing them to appreciate the beauty of our islands without leaving Metro Manila,” Abustan noted.
“It provides a close look at our developments, even those in progress. This approach also allows for a more sustainable presentation of our projects, enabling us to easily update our displays—unlike traditional showrooms, which often require extensive renovations.”
Additionally, the Megaworld Leisure Showroom features a bar and dining area where clients can enjoy a variety of snacks and beverages. A spacious conference room is also available for events and town halls, with the flexibility to reconfigure into smaller meeting spaces.
